What are the top E-commerce trends in 2022?
E-commerce website development is popular as many businesses are expanding their offline stores to online stores. The competition is fierce and to be always on the top of the competition curve, you need to understand recent trends in e-commerce website development. Having a fully functional, e-commerce website is an asset that provides you with more sales and profit. The primary goal of selling services and products can be achieved with a powerful e-commerce website.
Effective e-commerce activities can be assured by incorporating the best parameters. User’s online behaviour can be tracked and analysed using the scope of big data and a clear understanding of what users expect can be a great help in your e-commerce website development. Many open-source enterprise applications are available in the market; among them the most known is Magneto. WooCommerce, Zencart, Shopify and VirtueMart
Trends for the near future
The effect of a global medical emergency
The e-commerce market is steadily growing despite the fall in other industries. The biggest takeaways of the industry during this tough global medical emergency indeed need our attention. The COVID-19 pandemic has brought a fundamental change in how people view shopping as well as purchase decisions. A recent report to Bobble AI online transactions through e-commerce websites increased tremendously from 2020 to 2021.
Internet penetration
Internet penetration and widespread use of smart devices will be there and e-commerce companies are expecting to get hefty profit from the bottom of the tier levels. As many villagers and remote dwellers are relying on e-commerce websites to make purchases fearing contracting the virus and another potential after effects. In India, E-commerce website development has great scope as many foresee it is the second-largest e-commerce destination after the USA.
Personalized customer experience using virtual reality tools
The hike in online shopping is due to the outstanding customer experience they receive through online shopping platforms. In future, e-commerce companies will rely on virtual reality tools and big data in order to provide further personalised customer experience. Such a technology-centric approach can really provide a value-driven customer experience reducing delivery time along with improvising existing products considering data.
Local brands get more exposure
As we have seen many people from urban, suburban as well as remote areas of the country now opt for online shopping rather than direct purchase. This covers groceries to jewellery. So, the local brands also compete with each other and sell their products through online e-commerce platforms. Some might seek an e-commerce website development team and build their own platform to do online business.
Indian brands of all kinds will get exposure and they can earn competing with major domestic and international brands. Those providing a consistent and high-quality customer experience will get more sales and credibility over others. According to experts, this is the best time for small, medium and large local brands to flourish.
About us
Brainfuel is a top provider of e-commerce website development in India that delivers excellent e-commerce website development solutions. We are a team of professionals who are determined to help businesses and startups. Being the best provider of e-commerce website development in India, we deliver groundbreaking mobility solutions for e-commerce businesses.
