Why SSL certificate is important for your e-commerce business?
Every eCommerce business’s ultimate aim is to get as much as potential buyers and earn their trust among a multitude of other similar businesses. Earning trust while doing business online is not a piece of cake but needs tactics. One of the ways to amass their trust is by securing an SSL certificate for your online storefront. Using Magento development, you can create a stunning website along with all requirements.
Having an SSL certificate is very important for your business. The following are the major reasons to secure your storefront with the website.
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Protect Information
Being an e-commerce owner, your site might contain potential information about your customers. When you build your website using e-commerce software like Magento development, you must also acquire an SSL certificate. The secured socket layer protects your website from theft or fraudulent activities. The “HTTP” at the beginning of your website URL shows that your website has an SSL certificate.
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It’s a social proof
The security SSL certificate provides is great social proof for your website. Your customers will likely visit and purchase from your website as it shows its security. People want to experience a safe and sound purchase from your website. You can provide them with a user-friendly e-commerce site using Magento development and inbuilt SSL for social proof. Besides, it can also attract new customers. Remember, the trust you amass is your greatest asset when you are selling online.
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Financial Security
SSL certificate saves you from unnecessary financial obligations that come from theft or fraudulent activities. Without an SSL certificate, your customer’s data might be used by a third party and the customer wants you to refund the stolen money. Having an SSL certificate also shoulders cost and the only thing is to check the warranty limit of your SSL certificate.
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Not having an SSL certificate has a great risk
Magento development companies also noticed a scenario where entrepreneurs create e-commerce websites without securing an SSL certificate. But it has many risks. First of all, you cannot meet the ever-changing development technologies. Besides, your customers lose trust in your business and your competitor could take advantage of this situation.
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Search engine friendly
Many e-commerce websites are built using Magento development and are user-friendly. Search engines love e-commerce website that is SSL secured. They detect websites with SSL certificates and rank them in SERP. The site which has trustworthy reviews and authenticity gets first place in Google’s good book.
The cost of getting an SSL certificate for your website pays off in many ways. The customers as well as the search engines love your website and reaching out to customers would not be that difficult.
About us
Brainfuel is a leading provider of Magento development in India that strives to deliver the best e-commerce solutions to attain great targets for your online venture. Being the best provider of Magento development in India, we provide full-fledged e-commerce solutions for diverse businesses.
